Industry: MICE, Events & Business Travel (Hospitality & Tourism)
Source: https://www.mordorintelligence.com/industry-reports/mice-market
Scraped Date: 2026-09-17
| Market Metric | Details |
|---|---|
| Base Market Size | USD 0.92 trillion |
| Projected Forecast (2031) | USD 0.92 trillion |
| Growth Rate (CAGR) | 7.82 % |
| Largest Market Region | Home |
| Fastest-Growing Region | Home |
MICE Market Analysis by Vijeron IntelligenceThe MICE Market size is estimated at USD 0.92 trillion in 2025, and is expected to reach USD 1.30 trillion by 2030, at a CAGR of 7.82% during the forecast period (2025-2030).
Global MICE Market Trends and InsightsDrivers Impact Analysis
Global MICE Market Report ScopeMICE travel, a segment of the broader travel and tourism market, focuses on business-oriented activities such as meetings, incentives, conferences, and exhibitions. By bringing together leading professionals from diverse industries in customized hospitality settings, Mice is witnessing a surge, bolstered by an increasing number of global companies entering the Mice services arena. Mice Market is Segmented into Event Type and Geography. By Event Type, the market is segmented into Meetings, Incentives, Conferences, and Exhibitions, and by Geography, the market is segmented into North America, Europe, Asia-Pacific, South America, and Middle East & Africa. The Report Offers the Market Size in Value Terms in USD for all the Above-Mentioned Segments.
The MICE market is valued at USD 924.53 billion in 2025 and is forecast to reach USD 1,347.16 billion by 2030.
Europe leads with 52.36% revenue share in 2024, supported by extensive rail networks, modern venues, and strong regulatory stability.
Exhibitions are posting the highest 9.07% CAGR through 2030 as trade shows rebound and expand into emerging economies.
Corporate carbon budgets favour rail-accessible destinations and hybrid formats, while airlines apply sustainable-fuel surcharges that raise long-haul costs.
Event Technology services are expanding at a 10.22% CAGR as planners adopt AI-powered platforms for sourcing, design, and attendee analytics.
Key global providers include CWT Meetings & Events, BCD Meetings & Events, Maritz Global Events, Reed Exhibitions, and GL Events, each leveraging technology and scale to serve multinational clients.